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Edexcel GCSE Business Studies
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Theme 1: Investigating Small Businesses
1.1: Enterprise & Entrepreneurship
1.1.1 - The Dynamic Nature of Business
1.1.2 - Risk & Reward
1.1.3 - The Role of Business Enterprise
1.2: Spotting a Business Opportunity
1.2.1 - Customer Needs
1.2.2 - Market Research
1.2.3 - Market Segmentation
1.2.4 - The Competitive Environment
1.3: Putting a Business Idea into Practice
1.3.1 - Business aims and objectives
1.3.2 - Business revenues, costs & profits
1.3.3 - Cash and cash-flow
1.3.4 - Sources of Business Finance
1.4: Making the Business Successful
1.4.1 - The Options for Start-up and Small Businesses
1.4.2 - Business Location
1.4.3 - The Marketing Mix
1.4.4 - Business Plans
1.5: Understanding External Influences on the Business
1.5.1 - Business Stakeholders
1.5.2 - Technology and Business
1.5.3 - Legislation and Business
1.5.4 - The Economy and Business
1.5.5 - External Influences
Theme 2: Building a Business
2.1: Growing the Business
2.1.1 - Business Growth
2.1.2 - Changes in Business Aims and Objectives
2.1.3 - Business and Globalisation
2.1.4 - Ethics, the Environment and Business
2.2: Making Marketing Decisions
2.2.1 - Product
2.2.2 - Price
2.2.3 - Promotion
2.2.4 - Place
2.2.5 - Using the Marketing Mix to make Business Decisions
2.3: Making Operational Decisions
2.3.1 - Business Operations
2.3.2 - Working with Suppliers
2.3.3 - Managing Quality
2.3.4 - The Sales Process
2.4: Making Financial Decisions
2.4.1 - Business Calculations
2.4.2 - Understanding Business Performance
2.5: Making Human Resource Decisions
2.5.1 - Organisational Structures
2.5.2 - Effective Recruitment
2.5.3 - Effective Training and Development
2.5.4 - Motivation
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Edexcel GCSE Business Studies
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